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Rethink Your Recruitment Strategy

Strategies, trends, and best practices to shake up
how you engage students  

Featured Blogs

Google AI Search Just Changed the Front Door to Your Website
Blog Post
Marketing Strategy
Jun 2, 2026
9
min read
Google AI Search Just Changed the Front Door to Your Website

Google is becoming the answer layer. If your content isn't AI-ready, students may never reach your website.

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K-12 Enrollment Marketing: Chatbots Can't Do It Alone
Blog Post
K-12
May 28, 2026
6
min read
K-12 Enrollment Marketing: Chatbots Can't Do It Alone

Chatbots answer questions, but enrollment growth comes from proactive outreach across SMS, email, voice, and web.

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2026 Enrollment Software Buyer's Guide for Higher Ed
Blog Post
Enrollment Strategy
May 26, 2026
18
min read
2026 Enrollment Software Buyer's Guide for Higher Ed

How to evaluate enrollment marketing platforms, compare costs, and choose the right fit for your team.

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Release Radar: November & December 2025
Blog Post
Product Updates
Dec 18, 2025
5
min read
Release Radar: November & December 2025

Nov–Dec upgrades: faster data every 10 minutes, smarter AI, cleaner workflows, more control.

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How Schools Are Using AI to Turn ‘Started’ into ‘Submitted
Blog Post
K-12
Dec 16, 2025
4
min read
How Schools Are Using AI to Turn ‘Started’ into ‘Submitted

A confusing admissions process isn’t just inconvenient—it’s quietly costing you completed applications.

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Where Your Applications Go to Die (and How to Save Them)
Blog Post
Enrollment Strategy
Dec 16, 2025
8
min read
Where Your Applications Go to Die (and How to Save Them)

The mid-funnel leaks because student decision-making is invisible—and your systems are guessing.

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Holiday Distraction Syndrome: Staying Relevant When Nobody’s Checking Email
Blog Post
Enrollment Strategy
Dec 9, 2025
5
min read
Holiday Distraction Syndrome: Staying Relevant When Nobody’s Checking Email

Holiday Distraction Syndrome (HDS), the annual collapse of email effectiveness, where open rates plummet...

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What 528 Student AI Searches Reveal About SEO's Future
Blog Post
Higher Ed
Dec 2, 2025
7
min read
What 528 Student AI Searches Reveal About SEO's Future

SEO today isn’t about chasing volume; it’s about identifying intent clusters and creating content that meets students.

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File Review in 2025: What AI Can (and Can’t) Take Off Your Plate
Blog Post
AI
Nov 18, 2025
7
min read
File Review in 2025: What AI Can (and Can’t) Take Off Your Plate

AI cuts the busywork so your team can focus on real judgment—not spreadsheets.

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Why Adult Learners Ghost You (It's Not Them, It's You)
Blog Post
Enrollment Strategy
Nov 12, 2025
4
min read
Why Adult Learners Ghost You (It's Not Them, It's You)

Adult learners aren’t ghosting you—they’re avoiding friction. Your admissions process just couldn’t keep up.

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Insights from the Inside: What Higher Ed Marketers Can Learn from Brandy Melville’s Cautionary Tale
Blog Post
Insights from the Inside
Nov 5, 2025
4
min read
Insights from the Inside: What Higher Ed Marketers Can Learn from Brandy Melville’s Cautionary Tale

Brandy Melville’s rise shows how hype and exclusivity can destroy trust — a warning for higher ed brands chasing relevance.

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Release Radar: October 2025
Blog Post
Product Updates
Oct 31, 2025
7
min read
Release Radar: October 2025

Spooky speed, smarter AI, and ghost-free growth—see Halda’s latest platform updates!

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Smarter Fall Strategies for Independent Schools This Fall
Blog Post
K-12
Oct 28, 2025
7
min read
Smarter Fall Strategies for Independent Schools This Fall

Independent schools win attention this fall with personalization that feels human, not hype.

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Optimization Is Broken: The Case for Relationship-First Campaigns
Blog Post
Marketing Strategy
Oct 28, 2025
7
min read
Optimization Is Broken: The Case for Relationship-First Campaigns

Traditional optimization is failing. Build trust, not funnels, with relationship-first recruitment.

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The Fall Application Surge: How AI Can Help Teams Handle Volume Without Burnout
Blog Post
AI
Oct 4, 2025
6
min read
The Fall Application Surge: How AI Can Help Teams Handle Volume Without Burnout

AI helps admissions beat the fall surge—handle volume, reduce burnout, and boost engagement.

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Stop Waiting. Start Enrolling: Introducing Halda's Zero-Wait Landing Pages
Blog Post
Product Updates
Oct 1, 2025
8
min read
Stop Waiting. Start Enrolling: Introducing Halda's Zero-Wait Landing Pages

Launch higher ed campaigns in minutes, not months—Halda AI Landing Pages make speed your new superpower.

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[Report] AI in Higher Ed: Readiness, Barriers, and the Road Ahead
Blog Post
AI
Sep 30, 2025
7
min read
[Report] AI in Higher Ed: Readiness, Barriers, and the Road Ahead

Survey shows higher ed pros are ready for AI—institutions aren’t. See what’s next in our latest report.

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Release Radar: September 2025
Blog Post
Product Updates
Sep 25, 2025
6
min read
Release Radar: September 2025

Discover Halda’s September upgrades: smarter AI, stronger branding, and deeper enrollment insights.

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