Featured blogs

Cost per enrolled student: a 2027 budget framework
Blog Post
Enrollment Strategy
Oct 21, 2026
9
min read
Cost per enrolled student: a 2027 budget framework

A better response starts with one number for every line in your recruitment budget: what it costs per enrolled student.

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Early decision deadlines: what admissions can still automate
Blog Post
Enrollment Strategy
Oct 13, 2026
7
min read
Early decision deadlines: what admissions can still automate

Two weeks before Nov. 1, your team can still automate the three things that decide how many ED files arrive complete.

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Release Radar: August and September 2026
Blog Post
Product Updates
Oct 1, 2026
6
min read
Release Radar: August and September 2026

New AI email system, Tap to Talk and international SMS. Here's what shipped in August and September.

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Is the Enrollment Cliff Real? And How Can Higher Ed Marketing Prepare For It?
Blog Post
Website Personalization
Aug 29, 2023
5
min read
Is the Enrollment Cliff Real? And How Can Higher Ed Marketing Prepare For It?

The Enrollment Cliff is coming, but there's still time to implement strategies that ensure long-term institutational health.

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AI and Higher Ed: An Increasingly Common Combination
Blog Post
AI
Aug 29, 2023
5
min read
AI and Higher Ed: An Increasingly Common Combination

AI and higher education complement one another in some amazing ways. And AI his here to stay, so make it work for you.

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How Indiana State Addressed Every Enrollment Funnel Stage
Blog Post
Case Studies
Aug 29, 2023
4
min read
How Indiana State Addressed Every Enrollment Funnel Stage

Indiana State uses Halda personalization to find out where students are stuck in the application and enrollment process.

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The Enrollment Cliff is Coming for Higher Education
Blog Post
Website Personalization
Aug 29, 2023
5
min read
The Enrollment Cliff is Coming for Higher Education

The dreaded Enrollment Cliff is on the way, but preparing for it requires tackling some unexpected challenges.

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How Molloy University Converts Transfer Students with Targeted Personalization
Blog Post
Case Studies
Aug 29, 2023
4
min read
How Molloy University Converts Transfer Students with Targeted Personalization

Stephen Ostendorff, Dean of Admissions at Molloy University, meets students in the moment with the information they need.

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From MBA Launch to 1,250+ Leads: Kutztown’s Personalization Strategy
Blog Post
Case Studies
Aug 29, 2023
3
min read
From MBA Launch to 1,250+ Leads: Kutztown’s Personalization Strategy

Kutztown University was looking for personalized ways to connect with future MBA students. Halda gave them a way to interact.

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