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Rethink Your Recruitment Strategy

Strategies, trends, and best practices to shake up
how you engage students  

Featured Blogs

What 400 Graduate Students Want You to Know About Enrollment
Blog Post
Enrollment Strategy
Apr 14, 2026
6
min read
What 400 Graduate Students Want You to Know About Enrollment

The 2026 Halda + NAGAP survey reveals five graduate enrollment trends leaders can’t afford to ignore.

Read
Release Radar: February–March 2026
Blog Post
Product Updates
Apr 9, 2026
4
min read
Release Radar: February–March 2026

New email simulations, smarter segments, and cleaner data—see what’s new in Halda’s latest release.

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10 Predictive Signals That a Student Will Melt (and What To Do Next)
Blog Post
Enrollment Strategy
Apr 7, 2026
8
min read
10 Predictive Signals That a Student Will Melt (and What To Do Next)

Most teams know melt is coming. Fewer can see it coming. Here are the 10 signals hiding in your data.

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The Impact of Personalization on Higher Ed Funnels
Blog Post
Website Personalization
Aug 29, 2023
6
min read
The Impact of Personalization on Higher Ed Funnels

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Is the Enrollment Cliff Real? And How Can Higher Ed Marketing Prepare For It?
Blog Post
Website Personalization
Aug 29, 2023
5
min read
Is the Enrollment Cliff Real? And How Can Higher Ed Marketing Prepare For It?

The Enrollment Cliff is coming, but there's still time to implement strategies that ensure long-term institutational health.

Read
AI and Higher Ed: An Increasingly Common Combination
Blog Post
AI
Aug 29, 2023
5
min read
AI and Higher Ed: An Increasingly Common Combination

AI and higher education complement one another in some amazing ways. And AI his here to stay, so make it work for you.

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How Indiana State used Halda Personalization to Address Every Stage of the Enrollment Funnel
Blog Post
Case Studies
Aug 29, 2023
4
min read
How Indiana State used Halda Personalization to Address Every Stage of the Enrollment Funnel

Indiana State uses Halda personalization to find out where students are stuck in the application and enrollment process.

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The Enrollment Cliff is Coming for Higher Education…But Not for the Reasons You Think
Blog Post
Website Personalization
Aug 29, 2023
5
min read
The Enrollment Cliff is Coming for Higher Education…But Not for the Reasons You Think

The dreaded Enrollment Cliff is on the way, but preparing for it requires tackling some unexpected challenges.

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How Molloy University Converts Transfer Students with Targeted Personalization
Blog Post
Case Studies
Aug 29, 2023
4
min read
How Molloy University Converts Transfer Students with Targeted Personalization

Stephen Ostendorff, Dean of Admissions at Molloy University, meets students in the moment with the information they need.

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From MBA Launch to 1,250+ Leads: Kutztown’s Personalization Strategy
Blog Post
Case Studies
Aug 29, 2023
3
min read
From MBA Launch to 1,250+ Leads: Kutztown’s Personalization Strategy

Kutztown University was looking for personalized ways to connect with future MBA students. Halda gave them a way to interact.

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