

This Halloween, your Halda platform has shed its mortal skin and emerged more powerful than ever. We’ve conjured up smarter AI, faster forms, and integrations so seamless they could raise the dead (or at least revive your open rates). From eerie-fast load times to data clarity sharper than a vampire’s fang, these updates are focused on exorcising friction and summoning efficiency.
Let’s lift the lid on what’s brewing inside this cauldron of innovation.
AI Forms & Response Pages: Now Playing in Full Theater Mode
Your response pages just got a major glow-up. The new “theater view” brings cinematic energy to every AI-generated page, giving students a clearer, more dynamic experience. It’s transparency with a touch of drama, without the haunting wait times.

AI Email: Smarter Editing, Sharper Insights
Your comeback emails now pack a little more bite. The updated Prompt Editor gives you full control over generation behavior, so your content stays true to your intent (and your tone).
And because seeing is believing, the Email Metrics view now tracks every interaction per student record. You’ll know who’s engaging, who’s ghosting, and where to double down.
Data & Records: Clarity That Cuts Through the Fog
We’ve officially exorcised “Leads” from the platform—long live Inquiries. Every partner now sees their prospects through a cleaner, more intuitive Student Records page, complete with filters, search, and an improved layout. Finding what you need is now a treat, not a trick.

AI Hub: Control the Chaos
New logic lets you disable recommended cards in the Hub. That means content appears only for prospects who have engaged with the linked asset. It’s precision engagement, not spray-and-pray sorcery.
AI Landing Pages: Spellbinding First Impressions
ICYMI, you can now create AI Landing Pages, personalized, dynamic pages powered by Halda’s AI Forms. Perfect for campaigns across email, ads, and social, these pages deliver the kind of first-click magic that keeps visitors under your brand’s spell.
Bonus incantation: sign up for your free landing page here.

AI & Automation: Teaching the Machine New Tricks
Meet the AI Training Dashboard, your control center for tuning knowledge, voice, and accuracy. Feedback now auto-generates new topic instructions, giving your AI a self-improving brain (without the Frankenstein bolts).
We also added a new AISR Interaction Type field for CRM tracking. Now there’s a way to see exactly how students engage, whether by SMS, WhatsApp, or email.

Performance & Integrations: No More Monsters in the Machine
- Faster Load Times: AI Forms now appear instantly, with background data loading for smooth-as-silk performance.
- Optimized Landing Pages: Larger, crisper images load faster than ever—no lag, no cobwebs.
- Salesforce 2-Way Sync: Back online and better than ever, syncing student stage data every hour for creepily accurate reporting.
- Segmentation Upgrades: Apply topic instructions to specific segments with new flexibility and UI polish.
Goodbye Glitches, Hello Ghost-Free Growth
These updates banish bottlenecks, boost control, and bring your engagement ecosystem to life. Whether you’re fine-tuning your AI or crafting your next campaign, the platform’s never been faster, or more frighteningly good.


